Backblaze started in 2007 as a personal computer backup service and has since grown into a notable cloud storage provider. The company’s B2 Cloud Storage product competes directly with AWS S3 and similar services, offering S3-compatible object storage at significantly lower prices.
What sets Backblaze apart is its transparency. The company publishes quarterly hard drive reliability statistics that have become an industry reference — IT professionals worldwide use Backblaze’s data to make hardware purchasing decisions. This openness has built tremendous community trust.
B2 Cloud Storage charges no minimum fees and has straightforward pricing without the complex tiers found at larger providers. Backblaze also partners with CDN providers like Cloudflare and Fastly to offer free or discounted egress, addressing one of cloud storage’s biggest pain points.
The company went public on NASDAQ in 2021. Beyond B2, Backblaze continues to operate its original unlimited personal backup product at $99/year. The company stores over three exabytes of data and manages hundreds of thousands of hard drives in its custom-designed storage pods — another innovation it open-sourced for the community.
