D-ID was founded in 2017 by Gil Perry, Sela Blondheim, and Eliran Kuta in Tel Aviv, Israel. Originally focused on face de-identification for privacy protection (hence the name), the company pivoted to generative AI for creating digital humans from still images.
D-ID raised over $48 million in funding from investors including Macquarie Capital and Pitango Ventures. The company’s Creative Reality Studio can animate a single photograph into a video of a talking person, synced with text-to-speech or uploaded audio.
The platform gained massive popularity after integrating with ChatGPT to create conversational AI avatars. D-ID’s API processes millions of videos monthly, serving use cases from marketing and sales to education and customer engagement.
D-ID also offers a live Agents product — real-time, interactive AI avatars that can hold video conversations powered by LLMs. These digital humans are used in customer support kiosks, virtual receptionists, and interactive learning environments.
The company has partnerships with Microsoft, AWS, and other cloud providers. Their technology is accessible through a web app, API, and mobile SDK. D-ID serves over 100 million users across its various products and has around 100 employees. The company’s face animation technology has also been widely used in genealogy apps that animate historical photos.
